Brief
Design a brand for the British Ceramics Biennial, the first
of which to be held in Stoke-on-Trent
Idea
The state of the ceramics industry and local economy led us
to a clear conclusion, the identity needed to have some heat
and energy– something to give the area a wake-up call
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Completed whilst at BB/Saunders in collaboration with
James Greenfield and Andrew Giddings
Campaign photography by Jason Tozer
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